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There are several platforms to share stories, ideas, and information other than writing blog posts or shooting vlogs. For content creators like you who are always on the lookout for creative ways to relay information, podcasting can be an addition to your repertoire. With the right audio equipment, you could start recording your audio content. 

Since its conception during the early 2000s by former MTV VJ Adam Curry and software developer Dave Winer, podcasting has been a popular medium in the distribution of audio content often via a subscription. In simpler terms, podcasts can be compared to blogging, but in audio format.  

Podcasts come in different varieties, just like how radio programs are. Often they are referred to as podcast shows. It could be about anything under the sun, romantic relationships, drama series, comedy shows, and even UFO conspiracies. If you’re willing to give podcasting a try, here are some guidelines that go beyond investing in quality audio equipment. 

Establish Your Identity

Find your niche in the podcast blogosphere. Ask yourself the following questions, 

• What are my interests?

• What are the problems I can shed light on?

• Who is my competition?

After you’ve done narrowing down your interests, and identified your niche, it's now time to choose your brand. Build your brand by identifying your audience. Your brand will be your podcast’s personality. It should be unique, and importantly, it should be you. Think of how you want to come across as. 

Part of establishing your brand is designing it. It helps if you have an existing blog. You can incorporate elements on your landing page to your podcast cover image. Make a creative intro as well. Often, listeners get hooked with interesting and unique podcast intros. Integrate your brand voice in every aspect of your podcast.  

Plan Your Content 

The golden rule for any production is to prepare. In planning your content, consider the things you are passionate about. Talk about these things. It will be easier for you to plan your content once you have a firm grasp on what topics you want to discuss. Create an outline you can use to discuss these topics so you won’t go off track once you start your podcast. 

Content is king, so bear in mind to keep your content interesting for your potential listeners. Plan weekly and research for related topics so you would sound credible when talking. Constantly ask for feedback from listeners. This way, you can improve and deliver the exact content your consumers want.  

Prepare Your Space

Find a recording space where you can set up your audio equipment to properly record your podcast. The quality of your production will depend greatly on how you record and what audio equipment you’ll be using. Make sure to choose the most soundproof area if you’re recording at home. 

A space with great acoustics can help too. Dedicate time on recording your podcast and do not compromise on the quality. If you feel hesitant, you can also let your friends hear it and let them offer feedback so you will know which areas to work on. 

Know Basic Audio Editing Skills

If you’re planning on launching a podcast, take the time to learn the basics of audio editing. If you wish to commit to doing podcasts, you can purchase audio editing software to make the most of your podcasts. If you’re just starting, there are several free tools you can download online. 

Starting your podcast may not be easy, but the whole process is worth it once you gain more listeners. If you’re in the UAE and interested in investing quality audio equipment in Dubai, you can check our products to help you jumpstart your podcast.